Watch Anytime!

Think Beyond Dial Tone to Jazz up Your SIP Trunks

How can service providers find new ways to differentiate their SIP Trunk services? Watch thsi session anytime for a thought-provoking session that will outline new ways to do just that!

While Unified Communications is considered a sexy evolution from IP Centrex, SIP Trunking often has to live with the stigma of being a boring dumb pipe with its association to legacy PRI. It’s one of the fastest-growing enterprise services in the market, yet service providers struggle to compete and differentiate their SIP Trunk service when offering commoditized voice and data bundles.

This session will cover the challenges Service Providers face when addressing the needs of today’s enterprises and give concrete examples of how they can innovate by leveraging WebRTC and cloud based communication technologies, help solve their customers’ problems, and jazz up the overall value of their SIP Trunks.

We will cover:

  • Solving Enterprise Needs
  • Leveraging WebRTC
  • Moving to the Cloud
  • Boosting SIP Trunk value

Ashish Jain, Director of Solutions Marketing